email marketing · marketing strategy · nonprofits · small business · social media

Now, Later or Never – 3 Little Words That Rule Your World

Think about this morning when you opened your email. Most people – especially small business and nonprofit professionals, go through a similar dance with the contents of their inbox. You quickly scan that first page of waiting emails for any major “fires” that need to be addressed and then you start at the top of… Continue reading Now, Later or Never – 3 Little Words That Rule Your World

marketing strategy · nonprofits · small business

A Simple Rx for Marketing

For small business and for nonprofits, marketing can sound like a complicated, overwhelming time and money cruncher. It can be intimidating. But it doesn’t have to be. When I explain marketing in a seminar or workshop, I like to break it down into a very, very simple formula that anyone can approach with hope that… Continue reading A Simple Rx for Marketing